Learn how to use sales psychology to create a social media strategy that delivers real results for your clients—without guesswork.
Why Social Media Managers Love This Masterclass:
This social media strategy course is all about understanding your client’s goals and designing content that moves their audience through every stage of the buyer journey.
- Setting Goals & KPIs: Learn how to create measurable goals for your client’s social media presence.
- Advanced Audience Research: Dive into creating personas and how to develop a social media strategy based on your findings.
- Content Strategy Roadmap: Build a clear, actionable content calendar that aligns with your client’s overall objectives.
- Build Strategies Rooted in Sales Psychology: Learn how to guide your audience through every stage of the buyer journey, from awareness to decision-making.
- Become the Go-To Expert: Your clients will trust you to build thoughtful, data-driven plans that work.
- Get Personalized Feedback: Submit your strategies for direct feedback from me to make sure you’re always on track.
- Weekly Support: Join live office hours every Thursday to ask questions and get personalized advice.
#1
Setting Goals and Selecting KPIs For Each Client
Every successful marketing strategy starts with clear goals. In this module, you’ll learn how to set realistic goals for your clients and pick the right KPIs based on their industry and audience needs.
#2
Gather Audience Data & Competitor Research For High-Quality Messaging
You’ll discover how to gather and analyze audience data to craft messaging that resonates with their audience. We’ll dive deep into sales psychology, storytelling, customer personas, and competitor research to help you create strategies that stand out.
#3
Applying Advanced Sales Psychology To Your Content Plan
You’ll learn how to apply advanced sales psychology to your content strategy—using buyer personas and the stages of awareness, consideration, and decision-making. This is all about strategy, not content creation, so you can confidently map out a plan that drives results.
This course gives you more than theory.
It’s built to be practical, giving you tools and templates that are designed to fit into your social media management systems.
Whether you’re already working with clients or just starting out, these advanced strategies will set you apart from other social media managers.
You’ll also have access to strategic planning templates that guide you step by step, helping you build content strategies rooted in data and psychology.
If you’re tired of creating content that doesn’t get the results you want, this class will show you how to build smarter strategies that work.
- Smarter Strategies, Better Results: Deliver results through an advanced social media strategy that drives conversions and engagement.
- Work with Confidence: Get feedback and guidance, so you know your strategy is always on point.
- Save Time: Stop guessing—use the strategic planning templates to map out your content plan with ease.
- Boost Client Trust: Create thoughtful, data-driven strategies that your clients will rely on to achieve their goals.
Included with your enrollment:
You’ll get access to strategic planning templates designed to help you build content plans based on sales psychology so that you can map out a strategic plan that resonates with your audience, boosts engagement, and increases conversions:
Marketing Strategy Roadmap for Social Media Managers
Step by Step Content Calendar Creation
Content Strategy Presentation Template
Social Media Account Audit Template